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CTA Copy Matters
CTA Copy Matters

CTA Copy Matters

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cta

Avoid generic copies for your main CTA buttons.

Instead, use actionable verbs (like "Get", "Start", "Create" etc) and highlight the reason why a user should take the next step (aka convert).

Bonus points if you hint that by going forward they'll receive a "free gift". Normally this free gift is part of your free tier but it makes sense to highlight it since your visitor might not know it yet.

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